Logos and Corporate Identity

The definition as it applies to marketing is the "persona" of a corporation which is designed to accord with and facilitate the attainment of business objectives. It is usually visibly manifested by way of branding and the use of trademarks.

CHOK Design excells in this discipline and has created the identity for a multitude of companies and corporations.

THE ECOLOGY GROUP

With it's roots in automotive parts recovery, this now diverse recycling company based out of Southern California handles millions of tons of metal and solid waste. They have a fleet of over 600 trucks and direct rail access. The Ecology Group's extensive boundaries reach south to Tijuana and Mexicali, north to Central California, west to Nevada and Arizona, and continues to grow nationwide.

LEVINE GROUP

This public relations firm specializes in the culinary arts and has represented some of the leading companies and names in the food, wine and beverage industry. They have also conceptualized, created and managed large "Tasteful" events.

GGLT&S LLP

With offices in California and Nevada, Gibbs, Giden, Locher, Turner & Senet LLP provides full legal services to clients throughout the United States, specializing in construction and business law. CHOK Desigh has created identities for over a half dozen law firms.

COMMERCE CASINO

This logo was commissioned by the casino to convey the excitement and festive flavor of gaming at this resort. The client wanted a similar approach as that taken by the Mirage Casino on the Las Vegas Strip.

LA SIGHT

This eye surgery center located in Los Angeles specializes in Lasik procedure which is by far the most popular method of laser eye surgery currently available.

ENSOURCE

Ensource is the energy marketing division of Pacific Enterprises which in turn is a subsidiary of Sempra Energy based in San Diego. The goal of this company is to deliver outstanding energy products and services with convenience and value.

LJDFS&A

Leadership and innovation are hallmarks of La Follette, Johnson, De Haas, Fesler, Silberberg & Ames, a firm that has provided the highest quality legal counsel for thirty-five years.  The firm began practice in 1965 with a broad client base in the medical and insurance fields, and has continued to grow and diversify.

ASIAN BUSINESS LEAGUE

ABL, Founded in 1984, is a non-profit and non-political organization with a membership of over 700 individual and corporate members.  ABL has been recognized for its superb educational programs, providing timely and relevant information to the business community in Southern California on how to enter the affluent Asian-Pacific American market and emerging Pacific-Rim arena.

CITY CABINET WAREHOUSE

This San Diego company specializes in kitchen and bath restorations. They wanted a strong image that would position their company right up there with the major players in their industry. CHOK Design succeeded in capturing the right qualities that reflect their desires. Their new logo will spearhead their marketing drive.